Is #DongYan live proposal paying off the ratings game?

LAST SATURDAY NIGHT, Marian Rivera’s eponymous dance show on GMA 7 with the theme #LastDance gave a live spotlight when Dingdong Dantes proposed to the host, who celebrated her 30th birthday last Tuesday. With her willing consent, the trending topic #DongYan aced the national Twitter universe.

How did this tandem came to be? Did the live proposal paid off the ratings game either by audience surge and/or tumbling down the rival show?

History of the DongYan tandem

The tandem began in August 2007 in a Filipino version of the 1990s Mexican telenovela MariMar of the Kapuso Network with Marian as the lead character and Dingdong as Sergio. The ending dated March 14, 2008, according to AGB Nielsen, garnered 52.6% rating.

One year later, the tandem made into the tubes once more with Dyesebel with the gal playing the lead character and the guy as Fredo Legaspi.

Again, in 2009, DongYan became the lead roles of Ang Babaeng Hinugot sa Aking Tadyang as Homer and Proserfina J. Valdez-Alcaraz. Unlike the past two TV projects, the show lasted the shortest with four months, which is within the normal range of a typical teleserye.

The year 2010 made a shift from TV to flick with You to Me Are Everything with their roles as Francisca Carantes (Marian) and Rafael Benitez III (Dingdong). The film garnered P 98.6 million in the box office.

Years between 2010 and 2014 made no or less news about each other as Marian made a one-hit wonder “Sabay Sabay Tayo,” became No. 1 Sexiest Woman in FHM and joined Eat Bulaga! as part of the dabarkads while Dingdong, on the other hand, campaigned successfully for Noynoy Aquino to be the President and in return, was appointed as commissioner-at-large of the National Youth Commission. He is part of the current teleserye on Siete, “Ang Dalawang Mrs. Real”  as Anthony Real.

Did the live proposal pay-off?

An in-depth research on the ratings game. You be the judge!

An in-depth research on the ratings game. You be the judge!

 

The dance show’s recent ratings gave a mixed interpretation: The first premise, AGB Nielsen said that Marian toppled ABS-CBN’s Home Sweetie Home while TNS Kantar failed. The second, by comparison, the live proposal of Dingdong Dantes skyrocketed at least 17% from the preceding week.

For some time, the live dance show was brought on its knees to The Voice Kids with its indisputable and outstanding output with its finale being the peak as shown on the table-picture above.

However, the live proposal was never accepted by netizens saying that the proposal is not their first time and/or “scripted” but nevertheless, for Dingdong and Marian, after seven years as a romantic fantasy on TV, you have reached a relationship reality. Timow’s Turf wishes the new showbiz couple congratulations and best wishes ahead!

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2 comments

  1. According to a recent PEP.ph article, the show will end on December 6. In addition, Marian Rivera is also working on her MMFF film. But there’s no word of what happened with her upcoming primetime drama which was probably slated for Q4 2014. “Marian” was supported to run for only a few months.

    1. Unbelievable. So, if the wedding of Marian and Dingdong is ready for TV airing, it can either be one of the two time slots on an immediate and available Sunday which can be on 4th or 11th January 2015: at noon before Sunday All Stars (if the show still airs) or at SNBO.

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