A TUG-OF-WAR is a game where two teams pull their respective ends of a rope. The more exertion of a pull of one team will defeat and fall off the other. It can be played indoors or outdoors without any limits.
In a metaphorical sense, tugs-of-war can be used on a rivalry for a long time be it in sports (e.g. PBA’s Manila Clasico & UAAP’s Ateneo vs. La Salle), in politics (e.g. the issue on burying President Marcos in the Libingan ng mga Bayani or in Ilocos) or in entertainment.
On the last general category, we heard such things perpetually and mindlessly — the ratings game on television where the players are only between the main channels, ABS-CBN and GMA. However, there is another tug-of-war that the rest of public won’t discuss on forum threads and social media — the programming control of national networks.
Timow’s Turf asked you on such treatment when you stepped into the shoes of a programming head of a broadcast network. Don’t spoil the results just yet because we will detail it further.